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We're thrilled to share that Risk is Key and founder Vernell Moore Jr. were recently featured in ShoutOut HTX—and we couldn't be more excited to celebrate this milestone with our community!

Risk is Key wasn't born from a business plan or a startup pitch. It started as a school assignment. Vernell was tasked with studying an entrepreneur he admired, and he chose Ralph Lauren. As he dug deeper into Ralph's story, something clicked.